Sunday, 8 November 2009

Publication Plan

Publication Plan

Title: Rock Out.

Positioning Statement: Live Rock, Love Rock!

Frequency of Publication: Monthly

Price: £3.00

Distribution: Local shops, newsagents, Rock concerts and supermarkets

Rationale: This magazine is to inform and entertain the reader about Rock music and the upcoming events. Interviews with bands or solo artists will be included so that the audience feels connected to the magazine and can relate to the content and the music they listen to. The target audience is for teenagers to young adults making it more chatty and informal and less serious on the genre of rock.

Style: I would like my style to be informal to the reader but have a formal layout making it look organised. I am going to use music as my main attention grabber and use the artists and cover lines in order to sell my magazine, therefore these features will stand out the most. As the magazine is about Rock music I am going to use a mixture of simple and descriptive syntax in order to convey my genre. My main image is going to be the main focus of the front cover and it will also be the main focus of the double page spread.

Regular Content

· Editors letter
· Interviews with bands or solo artists
· New song/album releases
· Gig information
· Gig reports
· Band/Artist of the week
· Upcoming bands and artists
· Music competitions
· The rock chart

Feature Content

· Which Rock band will win?
· Which Rock bands will compete next month?
· Article about upcoming bands or solo artists
· Rock music chart download
· Gig information
· Most listened to rock band
· A double page spread on a new upcoming artist
· Article on best rock band or solo artist
· How much do you really love rock?
· Put your skills to the test!
· Are you interested in helping out
· Rock performance charity work

House Style

Coverlines: Rockwell

Headlines: Rockwell bold

Standfirst: ArialRounded MT Bold


Features first paragraph: drop capital Franklin Gothic Demi, 6 lines deep, and first word in capitals with first line being in bold.


Body Text: Chapparal Pro

Colour Scheme: Black, Red and White

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